Truth Loop
Truth moves at the speed of trust.
Real Communities. Real Stories. Verified facts. Delivered faster than misinformation spreads.
Built in Illinois to protect public trust at the speed of social media.
Illinois moves fast. Misinformation moves faster. Truth Loop answers with verified, AI-narrated clips in hours—not days
Meet Jordan Lee — The Voice of Truth Loop
Built to help states, campaigns, and civic orgs respond with precision, empathy, and speed.
Pilot Truth Loop in Illinois for 30 days: 500+ localized clips, daily dashboard. No state appropriation required during 30-day pilot—privately funded
Truth Loop Personas
Real Communities. Real Stories. Verified Voices.
Each persona represents the communities we serve — from pastors to programmers, farmers to filmmakers. (50+ personas. one mission)
Pre-Law Student & Free Speech Advocate
Teacher & Education Truth Advocate
Music & Culture Creator / Creative Industry Fact Checker
Queer Environmental Scientist & Climate Truth Advocate
Campus Dialogue Leader & Free Speech Truth Advocate
Veteran & Mental Health Truth Teller
Community Storyteller & Crime Perception Fact Checker
Nonbinary Musician & Gender-Affirming Care Truth Teller
Healthcare Administrator & Medical System Truth Teller
Therapist & Mental Health Truth Advocate
Agriculture Student & Climate Truth Advocate
Post-Grad & Economic Realist
Why it matters
Daily surges on crime, immigration, education, and elections overwhelm traditional response. Truth Loop closes the speed gap by turning verified information into short, AI-narrated clips people actually finish and share.
What it is
Truth Loop is a civic-media platform that monitors, verifies, and publishes rapid-response fact clips voiced by relatable AI personas.
Who it serves
🏛 State & City Comms Teams
🗳 Campaigns & PACs
🕊 Civic Orgs & Local Newsrooms
How it works
Monitor – scan feeds and tips for surges.
Verify – cross-check with trusted datasets + journalist review.
Produce – concise script + persona-fit narration.
Distribute – auto-format to social/pod; feedback improves next pass.
Every hour saved in response time prevents thousands of residents from being misled — and restores confidence in verified information.
30-Day Illinois Pilot (Low-Lift, High-Signal)
In an election year, every minute between misinformation and response is a vote of confidence lost.
Scope: 10 priority narratives (public safety, election integrity, health, immigration, education)
Output: 500–1,000 clips (X/TikTok/Reels/Shorts + short pods)
Targeting: statewide + 5 hyperlocal communities
Speed: 2–4 hours from claim to first response
Measurement: reach, saves, completions, “opinion shift” proxy (pulse micro-panel)
Oversight: Weekly joint review with Governor’s Comms Team
What you’ll see in 7 days
Live dashboard access
First 150 localized clips
Under 4 hour response time
Engagement data in real time
Pilot managed collaboratively by Truth Loop + Governor’s Comms Team — reviewed weekly for accuracy and tone.
How we prove it works
Time-to-Response
How fast misinformation is neutralized before trending.
Completion Rate
How deeply communities engage with each clip.
Helpful Interactions
Saves, shares, and replies from trusted voices.
Local Penetration
Verified reach within target communities and counties.
Narrative Recovery
Drop in rumor mentions after Truth Loop response.
Early pilot modeling indicates rumor shares drop ≈27% within 48 hours of first response.
Every metric answers one question: did the right information reach the right people fast enough?
Distribution & Rapid Response
How a rumor becomes a verified response - in under 4 hours.
Each morning, Truth Loop scans community feeds for misinformation surges. When a claim spikes, the right persona — a teacher, veteran, or pastor — responds with empathy and context.
Monitor
feeds + tips
Verify
journalist/DB check
Produce
persona match
Distribute
cross-post
Persona System
People trust people like them.
Personas map to topic × community — nurse/health, pastor/safety, veteran/civic duty, teacher/education, small-biz/economy. Each voice sounds like someone your audience already trusts. We rotate voices to prevent fatigue and maintain authenticity.
Clips are AI-narrated; scripts are verified by our editorial standards.
Why it’s different
Unlike traditional fact-checking that explains after the damage is done, Truth Loop responds in real time — with personas people trust.
Faster. First response in 2–4 hours.
Cheaper. Scale hundreds of clips without field crews.
More human. Local personas people already trust.
Built for feeds. 30–45–60s, native to Reels/Shorts/TikTok.
The result: verified information moves as fast as misinformation — but lands with empathy, not algorithms.
Our Standards & Guardrails
Credibility is our operating system — these guardrails keep every clip factual and transparent.
We do not: endorse candidates, take positions on contested policy, or produce persuasion creative.
We do: cite sources, disclose AI narration, and publish corrections within 24h.
Verification frameworks follow IFCN and AP Fact Check standards.
Real Communities. Real Stories. Verified Voices.
Truth Loop features hundreds of AI personas, and more are in production every day. From statewide voices to hyperlocal community figures, each one speaks with empathy, authenticity, and speed. Together, they can generate and publish thousands of verified social media clips and short-format podcasts weekly, ensuring accurate information reaches people faster than misinformation can spread.
Illinois voices your communities already know — each trained to speak verified truth with empathy and speed.
Sample Illinois Voices
Miguel Santiago
Cicero, IL • Community Advocate
Sean O’Malley
Skokie, IL • Business Owner
Luis Moreno
Elmhurst, IL • Public Health Expert
Dr. Renee Carter
Hyde Park, IL • Physician
Dr. Arjun Patel
Glenview, IL • The Scientist Next Door
Pastor Elijah Brooks
Chicago, IL • The Moral Compass
Sofia Alvarez
Aurora, IL • The Dreamer Turned Doer
Jack Reilly
Peoria, IL • The Union Guy
Maya Thompson
Chicago, IL • The South Side Optimist
Tyrone Davis & Elana Rossi
National Guard in U.S. Cities
Jack Reilly & Dr. Arjun Patel
Grocery Inflation Explained
Miguel Santiago & Elana Rossi
Redistricting & Your Vote
AI-Narrated Formats. Built for Speed.
Tap to play with sound.
Pastor Elijah Brooks and Maya Thompson deliver Truth Loop fact-checks — two perspectives, two formats. Same mission: real voices turning facts into clarity.
Optimized for Reels (9:16) and tablet view (16:9) — both orientations side by side.
Truth Loop clips are optimized for Reels, Shorts, and TikTok — 30-45-60 seconds of verified truth that feels native.
Standards we follow/organizations we consult
References, not affiliations.
